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June 24, 2020, 07:00 PM

CEO Outlook on the State of Medicare Advantage and Senior Care

A talk by Jeff Bevis, Brian Petranick, Jeff Wiberg and Robert Holly
FirstLight Home Care, Right at Home, Family Resource Home Care & Home Health Care News

An increasing number of U.S. seniors are opting for Medicare Advantage in lieu of fee-for-service Medicare. To tap into that market and expand their revenue mix, senior care providers of all shapes and sizes have ramped up their MA strategies over the past two years. This panel will explore how two industry-leading CEOs developed their MA playbooks and highlight persistent challenges with the space.

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